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Fame, Advertising, Consumerism and Death
Born Andrew Warhola in Pittsburgh, Pennsylvania in 1928, Andy Warhol was determined to change the arena of art forever.
Upon his graduation, he gone to live in New York where he worked being an illustrator for publications such as The New Yorker, Vogue , and Harpers Bazaar. Also, he created window displays for a number of prominent retailers right now. It really is perhaps over these years that he developed his keen sense of style and realized the strength of image and media manipulation. Throughout the 1950s, Warhol was certainly one of Ny City’s leading commercial artists, and he received numerous awards and accolades for his work.
He held his first solo show with the Hugo Gallery in 1952 along with a group show on the Museum of recent Art in 1956.
In 1961, Warhol created his first series of silkscreens with pictures of Campbells Soup Cans. The Pop Art Movement thrived on presenting seemingly banal, everyday objects and giving them a monumental importance, Warhol was simply making society mindful of it’s own obsessions. The silkscreen process enabled silk-screen mass-produced multiple images with a seemingly endless array of color and compositional variances. Consumerism, one among Warhol’s central themes, was evident in lots of with the works produced at the moment. Coca-Cola bottles, Brillo Boxes and Dollar Bills took on the life of their own. The silkscreen technique as well as the iconic treatment of Products as Art made Andy a star.
Warhol’s next thematic breakthrough was the Death and Disaster Series. Works depicting automobile accidents, Electric Chairs, and racial Riots. The heavily manipulated photographs, repeated continuously, imply through their multiplicity that society is simply a silent witness to everyday horrors knowning that death, is just another aspect of life to become reckoned with. The public’s reply to these works was not exactly all-embracingly positive and also at the recommendations of Henry Geldzahler, Warhol’s Art Dealer, he produced a less threatening compilation of Flower Prints.
Within the years between 1962 to 1964, Andy altered his concentration and celebration of iconic images to add famous personalities and centered on the allure and mystique of Fame. It turned out at this point that they came up with now legendary Group of Marilyns, Jackies, and Elvis paintings, at his studio known as The Factory.
By now, Andy Warhol became your global famous artist. He held exhibits on the Institute of the latest Art in Philadelphia, The Leo Castilli Gallery, so that as a long way away as The Moderna Museet in Stockholm. He produced works in an amazing rate and baffled many along with his uncanny capability to choose images that literally became instant icons. Warhol erased the lines between Fine and Commercial Art and forced the globe to consider a fresh perspective that it, subconsciously, had already embraced.
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